MICROSOFT
This spread ad appeared in BusinessWeek and other major business/technology magazines. It also ran full-page in The New York Times and The Wall Street Journal, for which it won a Gold Addy. It was Microsoft's retaliation to competitor claims that their BackOffice products couldn't handle customers great and small.

COPY:

Microsoft BackOffice handles a terabyte of data

a hundred million Web site hits a day

1.8 million e-mails in 24 hours,

each on a single server.

It also handles a billion ATM transactions daily.

And it delivers one of the highest throughput rates of any system ever tested.

All for as little as one-third the cost of UNIX-based systems.

We know it's a lot to absorb all at once. So you may want to read it again.

Or visit www.microsoft.com/backoffice/scalability


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